Social Media Intern
Paris (HQ), Île-de-France
Interns – Marketing /
Internship /
Hybrid
ABOUT THE BRAND
At Karl Lagerfeld, we are driven by Karl’s mantra: “Embrace the present and invent the future.”
Always contemporary and forward-looking, the House of KARL LAGERFELD shares the creative vision and design aesthetic of its iconic founder, Karl Lagerfeld.
We are the only fashion house that carries Karl’s name on its door and we strive to live up to this responsibility in everything we do, every day, with the utmost joy and passion.
Our headquarters in Paris and in Amsterdam are home to a highly diverse and driven team of KARL family members that hail from over 50 countries. Together, we aim to create meaningful stories and product concepts that connect to Karl’s world and iconic attributes.
Women’s & Men's ready-to-wear, bags, small leather goods, swimwear and underwear are managed directly from our Amsterdam headquarters, while other categories, including footwear, fragrances, eyewear and more, are developed with best-in-class licensing partners.
We connect with our consumers on multiple levels, ensuring that our online and offline approach goes hand in hand. We thrive to maximize consumer engagement via more than 200 KL stores worldwide, our premium wholesale partners, and our strong digital footprint, spearheaded by our KARL.COM flagship store, which reaches 96 countries. Our digital channels currently represent more than 30% of our overall full-price business.
We are a dynamic, fast-growing and inclusive company built on professionalism and strong values. At KARL LAGERFELD we’re committed to working toward the highest standards of sustainability and integrity across all areas of our business. In 2019, KARL LAGERFELD joined as a founding member of the Fashion Pact, a global sustainability initiative seeking to transform the fashion industry through objectives in three areas: climate, biodiversity and ocean protection.
PURPOSE OF THE ROLE
KARL LAGERFELD is looking for a young talented Social Media Intern to assist in managing a growing social media presence. Cross-functional role reporting to communication, marketing & e-com teams to maximize brand content production and use across all direct-to-consumer communication platforms. You will support campaign initiatives, and content creation, work with influencers and help identify areas of growth for the company. This is a 6-month position starting in March and you will be reporting to the Social Media Team Lead.
Community management
- Post creative assets on all social media platforms.
- Monitor social media performances & conversations daily.
- Support the Social Media Specialist with the editorial calendar.
Content Creation
- Assist in the ideation and creation of TikTok videos.
- Constantly on the look for new trends to adapt to the brand’s values and identity.
- Contribute to developing a strong content strategy for the success of the brand on the platform.
Analysis and Report
- Support management with data & KPI reports.
- Assist with benchmarks, audits, and monthly social reports outlining organic social successes and learnings.
Requirements
- Fluent in English, and French is a plus.
- Strong understanding of social media platforms, especially TikTok (understanding the platform’s lingo, can create content, follow trends).
- Experience with content creation (video editing skills) and community management.
- Good knowledge of Excel and PowerPoint.
Start date: March 2025 / Available for 6 months / Full Time
Why #TEAMKARL? (HQ)
· Learning and development courses/trainings
· Opportunity to make an impact
· Remote working arrangements
· Working in the heart of Paris
· Brand discounts
· And exclusive sample sales only for #TEAMKARL
JOIN #TEAMKARL
The collective vision of KARL LAGERFELD is to be the most connected global designer brand, inspiring consumers through luxury collections and immersing them in the World of KARL. If you are interested in joining #TEAMKARL, we invite you to submit your application today.
At #TEAMKARL, everyone has the freedom to give their opinion, grow in their career and be part of a genuinely caring and inclusive team. We welcome people from all backgrounds, with different perspectives, ideas and experiences to work with us.