Marketing Automation Officer
Athens / Limassol / Nicosia / Remote / Thessaloniki
Marketing – Marketing Operations /
Full-time /
Hybrid
Marketing Automation Officer
The Role:
We are seeking a Marketing Automation Officer to join our team. In this role, you will manage and maintain the company’s marketing automation platform, ensuring its full potential is utilised for executing multi-channel campaigns effectively.
The main responsibilities of the position include:
- Develop, implement and maintain automated multi-channel campaigns in collaboration with the relevant teams
- Monitor and analyse campaign performance metrics
- Provide insights and recommendations to improve campaign performance
- Assist in managing and cleaning data
- Stay up-to-date with the latest marketing automation trends, best practices and industry developments
- Build and test flows and content per channel
- Conduct thorough tests to assure the quality of new and existing campaigns
- Coordinate with Content and Translation teams
- Document and maintain platform processes and procedures
Main requirements:
- BSc/MSc in marketing or related field
- 2 year experience as a Marketing Automation Officer , or proven experience in a similar role
- Deep understanding of Marketing Automation platforms and how they work
- Meticulous attention to detail and understanding of A/B testing
- Excellent communication and collaboration skills
- Very good written and verbal skills in English
Benefit from:
- Attractive remuneration package
- Intellectually stimulating work environment
- Continuous personal development and international training opportunities
All applications will be treated with strict confidentiality!
