Product Marketing Executive

Marketing – Marketing Operations /
Full-time /
Product Marketing Executive – Cyprus, Greece or Remote

The Role:

We are looking for a creative and energetic Product Marketing Executive to drive the growth of our products through ideation, strategy formulation, and collaborative execution of acquisition and retention campaigns. The successful candidate will report to the CMO. 

The main responsibilities of the position include:

    • Develop and innovate strategies on how to market and increase adoption of both new and existing trading products.
    • Ensure strategies align with the overall product objectives and the company vision.
    • Partner with various marketing departments to design and roll out impactful acquisition and retention campaigns.
    • Dive deep into campaign results and draw out key trends, successes, and areas for improvement.
    • Work closely with product owners to implement relevant marketing strategies.
    • Stay abreast of market trends, competitor strategies, and customer needs to ensure product competitiveness and growth.
    • Relay findings to relevant marketing departments and suggest strategic shifts when necessary.

Main requirements:

    • A degree in Marketing, Communications, Business or a related field.
    • At least 3 years of solid experience in Digital Product Marketing. Experience in gaming or real money gaming industry will be will be considered an advantage.
    • Working experience with user behaviour tools, like GA4, FullStory and AppsFlyer.
    • Proven ability to derive insights from data and translate them into actionable strategies.
    • In-depth grasp of customer behaviour, market nuances, and industry shifts.
    • Analytical mind and strong quantitative skills.
    • Outstanding communication and presentation skills.
    • Fluent in English

Benefit from:

    • An attractive remuneration package, plus performance-related rewards.
    • Intellectually stimulating work environment.
    • Continuous personal development and international training opportunities.

All applications will be treated with strict confidentiality!