Enablement Strategy and GTM Alignment

• Develop and execute a comprehensive commercial enablement strategy aligned with Siteimprove’s revenue objectives and GTM priorities.
• Partner with revenue leadership, marketing, product, and operations teams to ensure enablement programs support strategic initiatives including pipeline growth, product adoption, and cross-sell opportunities.
• Serve as a trusted advisor to commercial leadership, providing insights and recommendations to improve sales productivity and optimize revenue processes.

Sales Methodology, Onboarding, and Continuous Development

• Lead the design and delivery of world-class onboarding programs that accelerate ramp time and enable new hires to quickly achieve productivity.
• Implement and reinforce scalable sales methodologies and frameworks that improve deal qualification, pipeline health, and win rates.
• Develop ongoing training and development programs that support skill building, product knowledge, and execution excellence across the revenue organization.

Content, Playbooks, and Field Enablement

• Oversee the development and delivery of high-impact sales materials, playbooks, messaging frameworks, and enablement content.
• Partner with Product Marketing and Marketing to ensure field teams are equipped with the right assets to support product launches, positioning, and customer conversations.
• Ensure enablement resources are accessible, organized, and scalable across the organization.

Systems, Tools, and AI-Driven Productivity

• Optimize the enablement ecosystem including platforms such as Salesforce, Highspot, Gong, Outreach, and other sales technologies.
• Drive adoption of tools and systems that improve seller productivity, visibility, and performance insights.
• Identify and implement AI-enabled capabilities such as conversation intelligence, automated coaching insights, content recommendations, and workflow automation to enhance execution.

Performance Measurement and Insights

• Establish clear KPIs to measure the effectiveness of enablement initiatives including ramp time, win rates, pipeline growth, deal size, sales cycle velocity, and quota attainment.
• Leverage data-driven insights to continuously refine programs and ensure measurable business impact.
• Provide regular reporting and strategic insights to executive leadership on enablement performance and opportunities for improvement.

Leadership and Organizational Development

• Build and lead a high-performing enablement team, fostering a culture of collaboration, accountability, and continuous learning.
• Drive alignment across sales, partnerships, customer success, marketing, and operations to ensure consistent messaging and execution across the GTM organization.
• Champion best practices and continuous improvement across the revenue organization.
• Travel may be required; a valid passport is required
• Perform other duties as assigned 

• 10+ years of professional experience in sales enablement, sales operations, or revenue leadership roles
• 5+ years leading enablement teams in high-growth B2B SaaS environments
• Proven success scaling enablement programs in global or multi-product organizations
• Experience implementing and evolving structured sales methodologies (e.g., MEDDIC, MEDDPICC, Value Selling)
• Deep understanding of the B2B SaaS sales lifecycle and go-to-market motions
• Experience with modern GTM technology platforms including Salesforce, Highspot (or similar), Gong (or similar), and Outreach (or similar)
• Strong analytical and strategic thinking with the ability to measure ROI and business impact
• Excellent cross-functional collaboration and stakeholder management skills
• Ability to influence senior leaders and drive alignment across complex organizations
• Strong written and verbal communication skills with the ability to translate complex concepts for diverse audiences

• Prior quota-carrying or customer-facing experience
• Experience leveraging AI-enabled tools to enhance sales coaching and productivity
• Experience supporting enterprise or multi-product SaaS platforms

• Rest and relaxation: Open Paid Time Off (OPTO) program for vacation, personal illness, mental health, or to care for a family member, 11 paid holidays, and volunteer leave.
• Comprehensive benefits: National medical plan, dental, vision, paid maternity leave, paid paternity leave, HSA, Flex, employer-sponsored short-term, long-term disability, discounts to volunteer plans to meet your family needs, and more!
• Prepare for the future: 401(k) with a company match to provide a better future in your retirement years.