Senior Analyst - Growth Marketing

Bengaluru, India
Credit – Credit - Marketing and PR /
Full-time /
About PayU 
PayU, a leading payment and Fintech company in 50+ high-growth markets throughout Asia, Central and Eastern Europe, Latin America, the Middle East and Africa, part of Prosus group, one of the largest technology investors in the world is redefining the way people buy and sell online for our 300.000+ merchants and millions of consumers. 

As a leading online payment service provider, we deploy more than 400 payment methods and PCI-certified platforms to process approximately 6 million payments every single day. 

Thinking of becoming a PayUneer and you are curious to know more about us? Read more about the life in PayU here 

1.       Plan, and execute all marketing activities: GTM, creative strategy, digital marketing, cross-sell, conversion funnel optimization, etc.
2.       Design campaigns, communication basis customer insights from market research, customer hearing and transactional profile
3.       Research for new growth avenues
·       Develop creative, out of the box solutions to break through clutter and drive  rapid growth
·       Establish and manage key marketing partnerships to reach customers at scale
4.       Display financial acumen in managing spends, CAC and Return on Investments.
         2-3 years of experience in marketing and growth.
         Strong judgment, intuition, a customer empathy to identify winning marketing ideas. 
         Understanding of the India media and digital market (ie, media cost dynamics, landscape, media usage trends, etc.)
         Highly innovative, out of the box thinking.
         Experience with Growth Marketing at a B2C fintech product start-up (BNPL, Cards, Loans) preferred.
About us
At PayU, we are a global fintech investor and our vision is to build a world without financial borders where everyone can prosper. We give people in high-growth markets the financial services and products they need to thrive. Our expertise in 18 high-growth markets enables us to extend the reach of financial services. This drives everything we do, from investing in technology entrepreneurs, to offering credit to underserved individuals, to helping merchants buy, sell and operate online. Being part of Prosus, one of the largest technology investors in the world, gives us the presence and expertise to make a real impact. Find out more 

Our Commitment To Building A Diverse And Inclusive Workforce 
As a global and multi-cultural organization with varied ethnicities thriving across locations, we realize that our responsibility towards fulfilling the D&I commitment is huge. Therefore, we continuously strive to create a diverse, inclusive and safe environment, for all of our people, communities and customers. Our leaders are committed to create an inclusive work culture which enables transparency, flexibility and unbiased attention to each and every PayUneer so they can succeed, irrespective of gender, color or personal faith. An environment where every person feels they belong, that they are listened to, and where they are empowered to speak up. At PayU we have zero tolerance towards any form of prejudice whether a specific race, ethnicity, or of persons with disabilities or the LGBTQ communities.