Category Growth Manager
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The Category Growth Manager is responsible for supporting and advancing the growth of Goods categories across the owned market, with a focus on buyer growth, seller growth, and revenue improvement through a mix of operational execution and strategic contribution.
This role combines analytical and cross-functional execution responsibilities with involvement in category planning, market opportunity assessment, pricing initiatives, and go-to-market actions across B2C and C2C environments.
You will work closely with sales, marketing, business intelligence, product, and other growth teams to translate market insights, user behavior, and category performance data into initiatives that improve business results and support broader commercial objectives.
What you need to be successful in this role?
- Experience in e-commerce, classifieds, category management, product marketing, pricing, strategy, business development, or related growth-oriented commercial functions.
- Strong analytical capability, including market analysis, trend evaluation, segmentation, and interpretation of user and commercial data into actionable recommendations.
- Experience supporting pricing, tariff, or monetization initiatives, including analytical input, implementation coordination, or business case preparation.
- Experience contributing to budgeting, forecasting, strategic planning, or performance review processes, without direct ownership.
- Exposure to profit and loss analysis and commercial performance management across product or service lifecycle stages.
- Experience partnering with marketing and product teams on promotional, taxonomy, or product-related growth initiatives.
- Experience in regional or multi-market roles with exposure to different customer and seller dynamics.
- Knowledge of market sizing and opportunity assessment methodologies, including TAM, SAM, and SOM analysis, and the ability to apply them to category planning under guidance or in partnership with senior stakeholders.
- Understanding of customer lifecycle concepts, including activation, onboarding, retention, cross-sell, up-sell, and churn management, and their relevance to category growth.
- Experience working with different user personas and customer profiles to support tailored commercial initiatives and category development actions.
- Ability to collaborate effectively across cross-functional teams and influence stakeholders in sales, marketing, product, finance, and business intelligence environments.
- Strong project management and organizational skills, with the ability to manage multiple priorities and support execution in a multi-market environment.
- Excellent communication, problem-solving, and interpersonal skills, with strong attention to detail, curiosity, and a practical growth mindset.
- Fluency in English.
What responsibilities will you get when working with us?
- Execute and support category growth initiatives for Goods categories across the owned market to improve buyer acquisition, seller development, and revenue performance.
- Analyze buyer behavior, traffic patterns, search trends, purchasing journeys, and user profiles across B2C and C2C transactions to identify category opportunities and recommend growth actions.
- Evaluate category structure, assortment gaps, brand and model matrices, seller profiles, and seller pipeline opportunities to improve supply quality, assortment relevance, and marketplace performance.
- Contribute to pricing, tariff, and monetization initiatives by preparing analyses, supporting business cases, and helping coordinate implementation and performance follow-up.
- Contribute to market opportunity assessment, user segmentation, and category planning through market sizing, trend analysis, persona-based evaluation, and commercial performance review.
- Coordinate and support the execution of category-specific go-to-market initiatives, including pricing updates, taxonomy changes, and promotional activities, in collaboration with marketing, sales, product, and business intelligence teams.
- Support forecasting, planning, and performance tracking activities by preparing reports, monitoring category metrics, and contributing insights related to activation, onboarding, retention, cross-sell, up-sell, and churn reduction.
What can you expect from us?
- Competitive salary and bonuses;
- Employment contract with a rich benefits package (benefits available through the MyBenefit platform, including private medical care, life insurance, Multisport card, restaurant card, cinema/theater/concert tickets, vouchers for online and brick-and-mortar stores, and more);
- Working in a fast-growing company that impacts the daily lives of millions of users, facilitating win-win transactions;
- A relaxed and informal work environment with opportunities for growth within the company;
- Company events and team outings;
- Opportunities to participate in charity initiatives organized by the OLX Group;
- Extensive development opportunities, including training, webinars, access to the MyAcademy e-learning platform, employer-funded English classes, and much more.
