Senior Director of Product, Consumer Experience
London
Product – Product Management /
Permanent /
Hybrid
About Numan
Founded in 2018, we’ve already grown to be a 300+ team distributed across the globe, united by a singular mission: empowering people to take control of their health.
Numan is transforming health: we’ve built a cutting-edge platform that integrates diagnostics, medication, supplements, digital programmes, and doctor consultations. Giving people the tools they need to maximise life.
To deliver on our transformative mission, we are guided by our 5 company values:
• Patients first.
• Learn fast.
• Own the quality.
• Succeed together.
• Care deeply.
Backed by top-tier investors, Numan is already having a positive impact on hundreds of thousands of patients here in the UK, and we want you to help us deliver this mission!
The Role
We’re hiring a Senior Director of Product, Consumer Experience to lead the evolution of Numan’s end-to-end, patient-facing journeys across web and mobile.
This is a senior, hands-on leadership role for a product operator who can translate company strategy into clear priorities, partner deeply with Growth, Engineering, Clinical, Data, and Design, and raise the bar on product quality and outcomes through delivery.
Reporting to the CPTO, you’ll be accountable for improving the consumer journey’s impact on conversion, activation, retention, and long-term value, while maintaining a patient-first experience aligned to our mission.
You’ll be:
- Owning the overall consumer journey (web + mobile): working with product leaders to identify the highest-leverage problems, align priorities, and drive delivery.
- Driving measurable improvements: working with product teams to boost conversion, activation, and retention through product-led initiatives (collaborating with functional leaders across the business).
- Setting and upholding the product quality bar: ensuring decision-making clarity, discovery standards, craft, and an exceptional patient experience.
- Leading and coaching PMs: developing capability in discovery, prioritisation, experimentation, and execution.
- Partnering with leadership: collaborating closely with Design and Engineering leadership to ensure solutions are user-centred, technically sound, and delivered well.
- Balancing outcomes: weighing user needs, clinical integrity, and commercial outcomes in day-to-day product decisions.
- Aligning stakeholders: bringing Commercial, Clinical, Ops, and Data teams together around priorities, trade-offs, and success metrics.
We’re looking for someone who has:
- Significant experience leading consumer-facing product teams in B2C or DTC environments.
- Demonstrated experience as a hands-on product operator, not purely a strategist.
- A deep understanding of growth mechanics, including conversion, activation, retention, and LTV, and how product decisions drive these metrics.
- Experience managing and developing Product Managers, particularly in scaling or evolving organisations.
- The ability to raise standards and introduce pragmatic improvements.
- Strong commercial judgement with the ability to balance user value and business outcomes.
- Experience operating in ambiguity and bringing clarity through goals, decisions, and prioritisation.
- Excellent communication skills, with the ability to align senior stakeholders without relying on hierarchy.
It’s a bonus if you have:
- Experience scaling consumer health or wellness products.
- An understanding of regulatory frameworks (e.g. CQC, MHRA, GDPR) and how to build compliant products without compromising user experience.
- Previous experience in a scaling, mission-driven startup or scale-up.
Our benefits include...
📈 - Share options.
🏖 - 25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan).
🧸 - Enhanced maternity and parental leave.
💼 - Employee assistance programme (access to therapy, financial planning and discounts).
⚖️ - Generous pension (includes both employee and employer contributions).
💻 - Flexible working options, including a dog-friendly office in Farringdon.
📚 - Personal training and development budget via Learnerbly.
👟 - Wellhub membership, giving you access to over 2,000 locations in the UK.
🚲 - Cycle to work scheme.
🚆 - Season ticket loan.
% - Discount on Numan products for your friends and family.
🤲 - Paid volunteering days.
📅 - An additional 2 weeks off once you reach your 5th anniversary with Numan.
Diversity at Numan
At Numan, people are at the heart of who we are. We recognise and value the unique perspectives and experiences that individuals from all backgrounds bring.
We promote innovation and creativity, enabling us to tackle things from various viewpoints and are committed to equal opportunities and continuously strive to create a workplace where everyone feels respected, heard, and valued.
Embracing diversity isn't just our goal; it's our strength, driving us towards a more inclusive future.
