Chief Growth Officer
This is a new role at Numan. It marks a significant intent in how we want to operate and invest in areas that make a meaningful impact to business performance. This role will report directly to our Founder & CEO and serve as a trusted advisor and partner to our Board, Executive team, and cross-functional leaders across Product, Commercial, and Growth Marketing. As an established D2C Growth leader, you will be a big influencer on our growth culture more broadly.
You'll be:
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Leading the company’s growth mission, acting as a trusted board advisor to investors and board members, clearly articulating Numan’s growth strategy, cohort dynamics, strategic bets, and capital allocation.
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Coaching and developing growth marketing leadership teams while raising execution pace, energy, and commercial ambition across the entire business.
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Formulating growth hypotheses and balancing macro market shifts with unit economics like CAC, LTV, and payback periods to validate and de-risk high-stakes investments.
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Rapidly diagnosing growth bottlenecks and building high-velocity multi-channel engines, focused on compounding growth.
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Serving as a culture beacon across the organisation to inspire and align teams that directly or indirectly impact revenue opportunities and growth levers.
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Monitoring full-funnel performance metrics daily to extract maximum leverage from lean budgets, scaling winning channels rapidly and pivoting decisively before returns diminish.
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Pioneering data and AI-driven growth across creative production, rapid experimentation, and advanced measurement.
You'll have:
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Significant experience in building consumer businesses, either as a founder, operator holding roles directly responsible for growth.
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Proven track record scaling consumer businesses through major revenue step-changes (£10–100m, or £100m–250m+) navigating high-growth environments.
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Significant exposure to building toward substantial enterprise value creation in a growth or GTM role.
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Hands-on experience building new channels from scratch and navigating real operational battles, strategic pivots, and market headwinds.
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Experience shaping company growth strategy at the board level alongside founders and executive teams.
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A formidable combination of deep data analytics, performance marketing, and cutting-edge tools, balancing a strategic macro view with an extreme focus on execution. You have a strong bias for action and not just theory.
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Total comfort navigating ambiguity and shifting markets, with a practical, analytical approach to making decisions and managing lean resources.
