CRM Manager
London
Growth Marketing – Growth Marketing /
Permanent /
Hybrid
About Numan
Founded in 2018, we’ve already grown to be a 200+ team distributed across the globe united by a singular mission: empowering people to take control of their health.
Numan is transforming health: we’ve built a cutting-edge platform that integrates diagnostics, medication, supplements, digital programmes, and doctor consultations. Giving people the tools they need to shake off inertia, seize control of their health, and make the most of it.
To deliver on our transformative mission, we are guided by our 5 company values:
• Patients first.
• Deliver sustainable results at speed.
• Own the quality.
• Succeed together.
• Care deeply.
Backed by top-tier investors, Numan is already having a positive impact on hundreds of thousands of patients here in the UK, and we want you to help us deliver this mission!
The Role
We are seeking a highly skilled and motivated CRM Manager to join our dynamic Growth Marketing team. The CRM Manager will be responsible for designing, developing, and implementing highly-engaging communications strategies to boost retention, drive loyalty, and enhance customer satisfaction. You’ll need a deep understanding of CRM systems, data analysis, and marketing automation as well as a flair for organisation and collaboration.
You’ll be:
- Developing and executing CRM strategies that drive customer engagement, growth, retention, and satisfaction across the customer lifecycle and through bespoke patient experiences.
- Product-managing and optimising the CRM system, ensuring data integrity, accuracy, and security.
- Analysing customer data and insights to identify trends, behaviours, and opportunities for highly personalised campaigns.
- Designing and implementing targeted campaigns from end-to-end across a range of channels, taking full ownership of segmentation, personalisation, and automation.
- Conducting experiments to continuously improve CRM performance and customer experiences.
- Collaborating with cross-functional teams, including growth, data, product, clinical, tech, and customer support, to ensure continuous alignment of CRM initiatives and embedding of processes.
- Monitoring and reporting on the effectiveness of CRM campaigns and initiatives, using key performance indicators (KPIs) and metrics.
- Providing training and support to team members on CRM tools and best practices.
We’re looking for someone who has:
- Extensive and demonstrable experience in CRM management, preferably in the healthcare or digital health industry.
- Strong knowledge of CRM systems and marketing automation tools (e.g., Salesforce, HubSpot, customer.io, Zoho).
- Proficiency in data analysis and segmentation, with experience using tools like Excel, SQL, or data visualisation software.
- Excellent project management skills with the ability to manage multiple projects simultaneously.
- Strong analytical mindset with a data-driven approach to decision-making.
- Exceptional communication and interpersonal skills, with the ability to work effectively in a collaborative team environment.
- An ability to think creatively and to approach projects with curiosity.
- A passion for improving customer experiences and driving business growth.
It’s a bonus if you have:
- A bachelor’s degree or an advanced degree in Marketing, Business, or a related field.
- Experience operating in a regulated business.
- Experience in working across international markets.
Our benefits include...
📈 - Share options.
🏖 - 25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan).
🧸 - Enhanced maternity and parental leave.
💼 - Employee assistance programme (access to therapy, financial planning and discounts).
⚖️ - Generous pension (includes both employee and employer contributions).
💻 - Flexible working options, including a dog friendly office in Farringdon.
📚 - Personal training and development budget via Learnerbly.
👟 - Wellhub membership, giving you access to over 2,000 locations in the UK.
☕️ - Free office snacks including breakfast items, soft drinks, tea and coffee.
🚲 - Cycle to work scheme.
% - Discount to Numan products for your friends and family.
🤲 - Paid volunteering days.
📅 - An additional 2 weeks off once you reach your 5th anniversary with Numan.
Diversity at Numan
At Numan, people are at the heart of who we are. We recognise and value the unique perspectives and experiences that individuals from all backgrounds bring.
We promote innovation and creativity, enabling us to tackle things from various viewpoints and are committed to equal opportunities and continuously strive to create a workplace where everyone feels respected, heard, and valued.
Embracing diversity isn't just our goal; it's our strength, driving us towards a more inclusive future.
