VP Marketing (f/m/d)
Stuttgart
Marketing – Marketing /
Full-time /
Hybrid
Based in Chicago, Germany, Italy and Stockholm, MARKT-PILOT is a fast-growing, high-tech SaaS Start Up that helps leading machine manufacturers increase revenue, profitability, and customer satisfaction through market intelligence.
We are looking for a dynamic and strategic VP Marketing (f/m/d), to drive our growth initiatives, elevate brand positioning, and lead demand generation. As a key member of the leadership team, you will craft and execute a marketing vision that accelerates revenue, strengthens customer engagement, and expands our market presence.
As the VP Marketing (f/m/d), you will oversee brand strategy, demand generation, digital marketing, product marketing, and customer engagement, ensuring seamless collaboration with sales, customer success, and product teams. We are looking for a forward-thinking leader who combines creativity with data-driven insights to drive measurable impact and position our brand for sustained success.
Your Mission
- Marketing Strategy & Leadership: Develop and execute a global marketing strategy that drives growth, strengthens brand positioning, and optimizes budget impact. Ensure strategic alignment with business objectives.
- Demand Generation & Growth: Drive pipeline growth through data-driven demand generation, digital marketing, ABM, and performance marketing strategies. Collaborate with sales to enhance lead conversion and revenue acceleration.
- Thought Leadership & Brand Authority: Position MARKT-PILOT as a trusted industry leader through compelling content, strategic PR, and high-impact events. Build credibility in the market by engaging in industry conversations.
- Product & Customer Marketing: Define and execute go-to-market strategies, ensuring clear messaging, competitive differentiation, and value-driven positioning. Develop strategic content and customer engagement initiatives that reinforce brand credibility and drive customer success.
- Regional & Global Expansion: Adapt and refine marketing strategies to address regional market dynamics (Germany, US, Italy, Sweden) while maintaining brand consistency and impact.
- Analytics & Performance Management: Establish key marketing KPI´s, track performance, and leverage data-driven insights to optimize marketing efforts and maximize pipeline contribution.
Your Skills
- 7+ years of experience in B2B SaaS marketing, with a proven track record in demand generation, pipeline growth, and revenue marketing.
- Strong expertise in digital marketing, content strategy, ABM and marketing automation tools (e.g., HubSpot)
- Experience leading global marketing teams, with an understanding of regional differences (Europe & US).
- Strong analytical mindset, with the ability to measure and optimize marketing ROI.
- Excellent leadership and stakeholder management skills, working cross-functionally with sales, product and leadership teams.
- Fluent in English (additional languages like German, Italian or one of the Nordics languages are a plus).
Your Benefits
- Our modern and open scale-up culture gives you the freedom to unleash your creativity within a dynamic and agile team. 💡
- Fail Fast, Learn Faster: Feedback here is exactly what it should be - an essential part of your work. 📈
- We invest in your growth: Discover our Learning & Development programs - including an L&D budget! 🌱
- Flexible working hours and the option to work hybrid.
- Rest is important too - 30 days of vacation 🏖️
- Travel by Train: Even MARKT-PILOTS take the train! We subsidize your monthly Deutschland-Ticket! 🚆
- Job bikes for those who prefer to travel on two wheels! 🚴♀️
- Crew-Love: Look forward to regular team events, exciting gaming sessions, and much more. 🎮️
- Stay Healthy: With a discounted WELLPASS membership and healthy snacks, you can always recharge your batteries. 🍏
- Corporate Benefits: Discover a variety of attractive offers from top brands with exclusive discounts. 🛒
Awarded as a Top-5%-Employer for the 4th time in a row. Fly with us @MARKT-PILOT! 🚀
