Junior CRM Specialist
Porto Alegre / Santa Cruz do Sul
KTO – Commercial & Product /
Full-Time /
Hybrid
Welcome to KTO Group, where innovation drives excitement in iGaming. Founded in 2018 by Andreas Bardun, we’re transforming online gaming with a focus on transparency and player satisfaction.
At KTO.com, we blend the thrill of sports betting with online casino entertainment, tailored to local markets and powered by our proprietary platform for a seamless, personalized experience.
KTO is a rising leader in LATAM, proudly ranked among Brazil’s top 10 iGaming brands. Join us as we set new standards in trust, innovation, and the future of iGaming.
We're looking for a detail-oriented and proactive Junior CRM Specialist to join our growing CRM & Loyalty team. The primary focus of this role will be on casino campaigns, while the secondary focus will be our sportsbook campaigns. You'll play a key part in supporting the execution, QA, and monitoring of customer campaigns across casino and sports. This is an excellent opportunity for someone who's passionate about CRM and is eager to learn, and ready to grow in the exciting world of iGaming.
Key Responsibilities
- Assist in executing CRM campaigns across email, SMS, push, in-app and other channels.
- Conduct detailed QA on campaigns to ensure accuracy in audience targeting, content, links and more.
- Coordinate with internal teams (Content, Design, BI, Product) to ensure campaigns are executed to high standards.
- Validate localized content and support language QA processes where applicable.
- Participate in regular testing and training of CRM and loyalty tools/platforms.
- Monitor campaign performance and assist Customer Experience in any queries around CRM and Loyalty.
- Stay informed on CRM, retention, and loyalty trends in the iGaming industry.
Qualifications & Experience
- Advanced English, with strong written and verbal communication skills.
- Basic understanding of email marketing & customer segmentation is considered a plus.
- Comfort working with spreadsheets (Excel/Google Sheets) for QA and reporting.
- Familiarity with Smartico is considered an advantage.
Soft Skills
- Detail-oriented – You spot inconsistencies and love getting things right.
- Organized – Able to manage multiple tasks, deadlines, and campaign elements.
- Collaborative – Works well across teams and communicates clearly.
- Curious and eager to grow – Open to feedback, training, and continuous improvement.
At KTO, diversity isn't just a buzzword – it's our strength. We're all about creating an inclusive environment where everyone feels valued and empowered. Together, we're not just working on projects – we're making a real impact in our communities. Join us in celebrating diversity and driving meaningful change!
KTO is licensed for Brazilian sports betting and online gaming under Portaria 2.093/2024, ensuring a secure and regulated environment for our operations.
Participation is prohibited for:
Individuals under 18 (eighteen) years of age;
Public agents with duties directly related to the regulation, control, and supervision of the activity within the federative entity in whose personnel framework they perform their duties;
- Persons who have or may have any influence on the outcome of a real event with a sports theme subject to fixed-odds lottery betting, including:
- Persons holding positions as sports directors, sports coaches, trainers, and members of the technical staff;
- Referees of sports, referee assistants, or equivalents, sports entrepreneurs, agents or representatives of athletes and coaches, coaches or members of the technical staff;
- Members of the administrative or supervisory body of entities responsible for organizing competitions or sporting events;
- Athletes participating in competitions organized by entities within the National Sports System;
Individuals diagnosed with gambling addiction, according to a diagnosis from a qualified mental health professional.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
