Performance Marketing Manager (w/m/d)* - Italian market
HafenCity, Hamburg, Germany
Engel & Völkers Holding GmbH – Marketing & Communications /
Permanent /
Hybrid
At Engel & Völkers, we see Performance Marketing as an essential strategic competence. Would you like to play a fundamental role as Performance Marketing Manager (f/m/d)* for our italian market and help us shape our performance marketing strategy?
With the power of a globally successful brand, we at Engel & Völkers are breaking new ground and developing innovative digital products and services with our international colleagues. What counts for us is the best idea, not the highest title. Right from the start, you will have a lot of personal responsibility and creative freedom. Challenging tasks will provide you with individual development opportunities.
You will have the opportunity to take full responsibility for our italian market as Performance Marketing Manager (m/f/d)*. You will focus on the target group, identify user touchpoints, suitable bidding strategies and optimized tracking. You will compare and evaluate campaigns and various channels (paid search, paid social). If you have a passion for this, then you've come to the right place!
An environment that fascinates
- General conditions: 30 days' vacation and time off on Christmas Eve and New Year's Eve, hybrid working model, modern hardware, learning flat rate in the in-house Academy and company pension scheme.
- Health & mobility: Monthly allowances for your sports membership, your Germany ticket, mobile working and your own Pluxee card.
- Engel & Völkers Community: Various offers and further training opportunities with e-learning formats, individual support, work-life coaching for parents, events and company celebrations, incentivized employee referral program and other corporate benefits.
- Offers at the headquarters: Eye tests incl. glasses allowance, massage offers, a relaxation room, annual health weeks, a weekly "juice day" with freshly squeezed juices, 24/7 kiosk and canteen access, in-house parking and influenza vaccinations.
Tasks that let you grow
- Strategic responsibility for our Performance Marketing in the italian market
- Conception, planning, control & optimization of campaigns
- Performance analysis of your campaigns & identification of new growth opportunities
- Test and iterate different campaign types and channels to find the best multi-channel mix
- Use keyword research & A/B testing with the aim of maximum profitability and high conversion rates
Your profile that inspires us
- Professional experience in Performance Marketing, with around 3 years of experience in SEA
- Sound knowledge of conversion goals (definition & implementation), offline conversion tracking, bid management & campaign management
- Know-how in dealing with Google Analytics 4, Google Ads Editor, Google Tag Manager, Excel & ideally Tableau
- Application experience of various advertising platforms, such as Google Ads, Bing Ads & Meta Ads
- Experience with the lead generation business model - with a B2C focus
- Very good communication skills - in Italian (very good, ideally native) and English
A passion for real estate
We have specialized in real estate services in the premium segment for over 45 years. Today, we are active in over 30 countries, on five continents and at over 1,000 locations with more than 13,500 people under the Engel & Völkers brand and embody our shared values: expertise, exclusivity and passion.
All the threads of our international Engel & Völkers brand family come together at our headquarters in Hamburg's HafenCity. However, employees at our company-owned locations throughout Germany and at our license partners are also the first point of contact for our customers. You can find out more about the different areas of the company here on the careers page.
Apply online now & become part of our journey!
Jennifer Steffen
Engel & Völkers Holding GmbH
Vancouverstraße 2a, 20457 Hamburg
Your contact person Jennifer Steffen is employed by Engel & Völkers Holding GmbH and is in charge of the application process for this position for Engel & Völkers GmbH.
*With this job advertisement, we are explicitly addressing female, male and diverse potential new colleagues. We at Engel & Völkers are proud of our diversity and want to continue to promote it. We expressly welcome all applicants, regardless of their gender, age, nationality, religion or sexual orientation!
