Channels Director

Sydney
Global Channels & Marketplace Department – Global Channels Team /
Hybrid /
Hybrid
Creatio is a global vendor of an AI-native platform to automate workflows and CRM with no-code and a maximum degree of freedom. Our platform combines an AI-first architecture, composable no-code tools, and enterprise-grade governance to help organizations build and scale faster.We’re proud to be recognised by top industry analysts as a Leader and Strong Performer in multiple Gartner and Forrester reports.In 2025, Creatio was named to Inc.’s Best Workplaces list, recognizing our commitment to employee wellbeing and a strong workplace culture.Who We’re Looking For:With our record-setting pace of growth, we're seeking a highly valued Channels Director who will play a crucial role in the relationship management of our partner accounts in Australia, including ensuring a steady pace of acquisition and overall partner’s health, retention, and growth.We're growing rapidly and welcome candidates located in Sydney, Australia to join us in driving the future of business technology in APAC.Responsibilities:Manage and grow partner accounts in Australia and APAC, acting as a trusted advisor to support partner success and revenue growth.Identify, engage, and acquire new partners while supervising onboarding, enablement, and certification processes.Collaborate with partners to develop joint business plans including co-marketing, sales, and pre-sales initiatives.Conduct regular business reviews, check-ins, and strategic discussions with partners to identify new growth opportunities.Develop and maintain a lead generation engine with partners, support deal qualification, and align resources to drive joint opportunities.Oversee a team in APAC, providing coaching, mentoring, and performance guidance.Define and execute regional partner strategies, monitor KPIs, and report on partner ecosystem performance.Act as a senior advisor to top-tier partners, maintaining strong executive relationships and driving strategic initiatives.Requirements:5+ years of experience in a software/SaaS B2B environment, with proven partner or account management success.Experience managing partner accounts and/or leading teams is a plus.Strong personal network and understanding of APAC markets is desirable.Deep understanding of industry trends and ability to identify high-revenue potential partners.Excellent communication and interpersonal skills; ability to build and maintain long-term relationships.Results-driven, self-motivated, energetic, with strong analytical, strategic thinking, and problem-solving skills.What You Can Expect from Us:Growth & Development: Clear career paths, mentorship opportunities, and access to continuous learning to help you reach your full potential.Flexibility & Well-Being: We provide flexible work arrangements and initiatives that empower you to manage your schedule effectively, stay productive, and thrive both personally and professionally.Recognition & Impact: A culture that celebrates achievements, values your ideas, and empowers you to make real contributions from day one.Innovative Culture: Be part of a company that embraces new ideas, modern technologies, and bold thinking to stay ahead of the curve.Benefits & Rewards Package: We provide competitive compensation and benefits designed to support you and your family. Our rewards approach goes beyond salary, recognizing your contributions and commitment. The exact package may vary depending on your country of residence and employment type.

Network Growth

    • Searching, identifying, and reaching out to potential target partners in the region.
    • Conducting Partner Program presentations, arranging demos, and organizing top-to-top meetings to ensure efficient new partner acquisition.
    • Supervising the onboarding and enablement process.

Partnership Development

    • Building strong relationships across various roles within partner organizations; serving as a trusted advisor to support partnership growth and acting as the main point of contact for day-to-day needs.
    • Creating a business plan with each partner, including co-marketing, sales, and pre-sales activities.
    • Performing quarterly business reviews with partners to monitor performance and improve traction.
    • Ensuring partner training and certification to establish a strong Creatio practice.
    • Conducting regular check-in calls with partners to explore new growth opportunities and reinforce the genuine care approach.
    • Managing the renewal process for annual agreements.

Partner Sales

    • Developing a lead generation engine with partners to grow the pipeline.
    • Leading the qualification process with partners to score and identify target customers.
    • Collaborating on a joint sales approach between partners and the Creatio Sales Team.
    • Monitoring traction and delivering additional sales training to drive joint opportunities.
    • Supporting partners in closing deals by aligning the necessary resources from Creatio and actively participating in the sales process.

Requirements

    • Minimum of 3+ years of experience in a software/SaaS B2B environment, with a successful background in client and partner management.
    • Proven experience in managing partner accounts.
    • Strong personal network within the region.
    • Solid understanding of key industry trends and dynamics, with the ability to identify and prioritize high-revenue potential partners.
    • Excellent communication and interpersonal skills, with the ability to build and maintain strong, long-term business relationships.
    • Passionate about sales; results-driven, self-motivated, and highly energetic with a naturally engaging presence. Strong analytical, strategic thinking, and problem-solving skills.
    • Exceptional verbal and written communication skills.